Rationale - next generation make up


Anyone who knows me has heard me rave about Rationale skincare and its high performance properties, and now the same company that created the cutting-edge cosmeceutical skincare collection have created a make up range that is equally as effective – as well as incrdeibly fool proof and easy to use. A skin-enhancing capsule collection incorporating translucent powders, blush, mascara and lip tints, it goes that one step further than the majority of make up on offer by helping to improve the quality and appearance of skin, lips, and lashes. Its key message is to “enhance rather than conceal”, and it uses active ingredients that work to improve the quality of what is already there. Beautiful Skin, a pressed powder available in six shades, creates a sheer veil of translucent gorgeousness over the skin. With a skin perfecting-protecting formulation containing pure Platinum, Amino Acids, precious lipids and nutrient-rich vitamins and minerals, Beautiful Skin ‘reads’ the skin’s underlying tone, thus allowing the natural skin tone to shine through. Their Beautiful Lashes (my personal favourite) doesn’t just lengthen lashes but actually promotes healthy lash condition and growth through lash enhancing nutrients which nourish and moisturise, whilst their Beautiful Cheeks blush helps prevent the formation of free radicals with its antioxidants-rich formula. It even helps calm natural redness, so you only get a flush where you really want it by repairing rather than camoflaging. Stealth make up at work? You gotta love it...

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