What a steal: Innoxa’s Pure Silk Skin Primer


Primers used to be thought of as an annoying – and time consuming – added step to most women’s daily make up routine, and one usually just reserved for the high maintenance and beauty professionals. My how things have changed! We know now that they are pretty much an essential and a must have tool, making a polished makeup application faster and extending a product’s life my hours more than it would have hung around otherwise. Unfortunately, price-wise a lot of primers are still on the expensive side, but all that’s set to change with the release of a great collection from the likes of Natio and one of the latest releases from Innoxa, Pure Silk Skin Primer.
Providing a silky base for even coverage, Innoxa’s all new Pure Silk Skin Primer is silicon-based with a smooth finish that allows foundation to glide over the skin covering imperfections. Like any primer worth its salt, it creates a barrier between the skin and foundation preventing make-up melting or sliding, and making sure pigments stay true and fresh all day long. Fragrance-free and dermatologically approved, this inexpensive little number is also not tested on animals and is a steal at under NZD $30.00. Love it! Apply it to your skin using your fingers of a cosmetic sponge, concentrating on areas where your makeup doesn’t last as long such as your chin, lips and eyelids. Leave it for a few minutes to sink in and then go forth and do your stuff!

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