Meet: the woman behind the UltraSonic, Juliet Freeman
When it was first unleashed on the market in 2011 I called
the UltraSonic Cleansing Brush something to the effect of “the perfect present
for the beauty-minded woman who has everything”, and I wasn’t kidding! A tidy little unit, it gently removes
embedded dirt, oil, pollution, make-up and dead skin cells from the face,
leaving a smooth and clean canvas for your skincare to absorb and makeup to
adhere to.
Like the beauty-world-famous Clarisonic, the UltraSonic uses
vibrating bristles, which oscillate at a sonic frequency of more than 300
movements per second. This technology works with your skin’s natural elasticity
to deeply cleanse and gently exfoliate whilst still remaining incredibly
gentle. I have super sensitive skin and have found it to be a joy to use, with
no more redness afterwards than a good wipe with a face cloth. It’s also easy
to use to your best advantage due to a built-in facial zone that ‘beeps’ to let
you know it’s time to move on to your forehead, nose, chin and each cheek.
It is fully rechargeable and waterproof for use in the
shower or bath, whilst the interchangeable micro-fibre ‘cleansing’ and
‘abrading’ brush heads are designed for delicate, sensitive and normal skin
types, and are bacteria resistant. It’s clinically designed to gently cleanse
skin an amazing six times better than manual cleansing - whilst not disturbing
your skin’s natural goodness and ensuring that your serums and moisturisers
absorb around 60% better – and I for one wouldn’t be without it!
It’s also something to get excited about because it was
created by a local woman, Juliet Freeman, who is a walking advertisement for
seriously beautiful skin (amongst other attributes!). After spending much of
her adult life watching beauty trends and innovations closely, she started
working on the UltraSonic concept a couple of years ago and established Harmony Home Spa.
Over the past eight years, she has worked with
pharmaceutical companies and manufacturers to put together ranges to suit
brands at all levels of the market, “and I was really involved with the
packaging and branding side of things as I believe this is a large part of the
marketing process. In my current role as the Director of Marketing at Harmony
Home Spa I am always searching for innovative beauty products that make a
genuine difference to women’s appearance and wellbeing.”
“I also know what it’s like to be a really busy person,” she
explains further over a coffee at Zus & Zo, “so I wanted the UltraSonic it
to work at an optimal level in just one minute, and in the shower if you’re
really strapped for time. We always intend to pamper ourselves and use our
products properly but just run out of hours in the day, and I wanted to try and
make that a little more achievable.”
She has also overseen the development of a range of skincare
essentials that can be used with the UltraSonic, including a Natural
Microdermabrasion Crème that is enriched with the likes of Rosehip, Camomile
and Aloe Vera to support your skin’s healing, while stimulating the production
of new and healthy skin cells. Because the chemical-free formulation utilises
Pure
Surgical-grade Corundum Crystals (the same ingredient used by top spas and
clinics), you can get salon results at home for a fraction of the cost. “The
product really does do the job,” she enthuses, “and it’s anti-inflammatory like
the rest of our range as inflammation is one of the fastest ways to age your
skin.” There’s also a beautiful extra-mild Detoxifying Cleanser in the range
that is gentle enough for all skin types, and many more offerings to come.
“I want every woman to be able to have a spa experience at
home,” says Juliet, “and it shouldn’t have to cost the earth or take hours out
of her day. We have a lot more in the pipeline too,” so watch this space!
This story appeared first in the wonderful Ponsonby News,
which you can read more of here.
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