As well as being one hell of a highlight collection-wise
when it came to the recent New York Fashion Week shows, I fell in love with
the hair created for Alexander Wang SS14 by Guido, Redken Creative
Consultant and general hair genius.
The look was amongst the most wearable of the week but
still stood out, and the stylist truly fused glamour with grunge to create
a nonchalant, yet sexy runway look that was totally Guido and also -
importantly - totally Wang. By adding thickening lotions and texturizers to
the hair, Guido created volume without altering the model's natural texture
with teasing or heat styling. "Overall it's a very sexy look this
season,” he said, “and I wanted the hair to reflect the cool, low-key
Alexander Wang type girl. I suppose there are equal parts grunge and
glamour, in that the hair is voluminous, yet natural."
Either way, I love it - and to get the look (you know
you want to) follow these simple steps:
1. Towel dry your hair
2. Create a messy centre part with your fingers
3. Apply Redken’s rootful 06 root lifting spray body
builder from roots to ends, concentrating product on the roots first and
foremost
4. Start drying hair with a diffuser to keep the natural
wave
5. Once the hair is 75 per cent dry, allow the hair to
dry naturally
6. Add Redken’s powder refresh 01 aerosol hair
powder/dry shampoo (one of my all time favourite products) to mid lengths
and ends to give more texture.
7. Apply Redken quick tease 15 backcombing finishing
spray to mid lengths and ends to hold in the texture.
Beautiful!
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