How to: Issey Miyake S/S ’14, hair by Eugene Souleiman for Wella
One of the freshest and most beautiful Paris Fashion Week shows
was the Issey Miyake collection for S/S ’14, which had a totally unique hair look that was
both beautiful and bold to match. Created by Eugene Souleiman, Global Creative
Director, Wella Professionals, it was called the “Minimal Mohawk” and despite
the name could definitely translate from the runway to “real way” with aplomb.
“When is a Mohawk, not a Mohawk?” asked Souleiman, and the
answer was clearly, “when it sits between two beautifully crafted French
Pleats, to form a hair look that is both sophisticated yet at the same time,
deeply cool”. He said that he wanted to create a look that was strong and tough
but at the same time elegant and chic - “something that utilised old
hairdressing techniques but applied in a more contemporary way”.
The resulting hair look mirrored the play on light within
the collection and looked incredible from every angle.
To get the look:
1. Start with freshly washed and conditioned hair, using
Wella Professionals Enrich Shampoo and Conditioner, to ensure hair is in
perfect condition
2. Spray the hair with Wella Professionals Perfect Setting
Blow Dry Lotion, and dry back away from the face, creating a clean silhouette
3. Section off the hair on both sides of the head, leaving a
panel of hair through the middle section
4. One side at a time, gently backcomb the hair section by
section, back-combing only the first 10-15cm, spraying with Wella Professionals
Stay Styled Hairspray as you go
5. With a soft brush, brush this side section of hair,
spraying with more Wella Professionals Stay Styled hairspray, and pulling it
back to create a clean, sharp side section
6. Twist the hair into a French pleat and pin in place
with hair grips
7. Repeat this process on the opposite side of the
head
8. To style the middle section, spray Wella Professionals
Stay Styled Hairspray into the roots of the front of the hair and brush
backwards to create a smooth clean finish at the front
9. Gently brush the middle section of hair backwards,
positioning the ‘mohawk’ between the two French Pleats
10. Finally, spritz Wella Professionals Ocean Spritz Beach
Texture Spray lightly through the ends of the hair to create a dry, slightly
static quality to the hair which contrasts against the clean shine of the side
sections
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