Love it: new Shiseido Lacquer Rouge shades

Originally launched back in 2012, the Shiseido Lacquer Rouge lipstick collection was a fresh new approach to lips for the legendary brand and it paid off. Big time! It has been a huge hit ever since and I am a long term fan, but thought I’d give it a little love online as they are set to launch five beautiful new shades to add the already eight-strong collection.

It can best be described as a ‘rich’ liquid lipstick that really does leave lips as smooth as lacquer.

Inspired by traditional Japanese lacquerware (which I also love), all you need is one coat of this luxurious, slick formula to get intense colour that seriously lasts. The applicator fits super close against the lips for a totally even application that does not bleed from what I can tell, and it also contains Super Hydro-Wrap Vitalizing DE - a Shiseido exclusive moisture-boosting ingredient. This means that although it is long lasting, Lacquer Rouge improves dry, rough, or peeling lips with continued use, leaving them smooth and pillowy soft… major bonus.

The new shades hit March, 2014, but if you head to your nearest Shiseido counter now you can have a play with the already strong collection and learn to love it as much as I do.