All about: L’Oréal Paris Nude Magique Blur

Just when we all got used to the BB’s, CC’s, DD’s (? Seriously!) of the beauty cream world, the industry had to tip us upside down and give us a good shake with the new wave of ‘blurring’ creams that make that whole soft focus thing a reality. A few have been popping up on my desk throughout the year, and one I’ve grown to love is by the giants of the biz, L’Oréal Paris.

Called Nude Magique Blur, it is one of the new generation of hybrid products between make-up and skincare that delivers close to perfect, pore-less skin that is also incredibly natural. It evens out skin tone, whilst the famous “blurring” agents in there, combined with micro-pigments, correct imperfections on the skin’s surface as they even out and correct irregularities in skin tone.

So far so good, but how does it work? Essentially, the Blur technology acts by correcting tiny variations in the skin’s texture. The teeny tiny correcting fillers accumulate in depressions along the skin’s surface, making it appear smoother whilst using the ‘soft focus’ effect that is based on the fillers’ capacity to diffuse light.

It can also be used in two very different ways depending on your skin and the kind of coverage you’re looking for. If you have pretty great skin (like Lara here) and just want a little light coverage to even things out, apply the cream as dots where you need it before blending, blending and blending again. I find that this method and a little translucent powder works really well for me, although for after hours I may opt for the alternative, which they call the “layering” application. This time apply Nude Magique Blur Cream as a base to refine the skin’s texture; then add a thin layer of Nude

Magique Eau de Teint, which will increase coverage and leave things pretty damn perfect. Powder optional depending on whether you have oily skin or want a little glow, and you’re good to go.