News: The Marr Factory returns for 2014

 Over the past few years The Marr factory shows - held at popular Ponsonby hang out spot and my local, Golden Dawn - have been one of the highlights on the local fashion calendar. The venue means that things felt a little more cool and underground than your usual local fashion affair, and the amazing hair and makeup looks could be glimpsed up close and personal, which for a beauty fan like me gets two thumbs up.

It’s a good thing indeed then that The Marr Factory is back for 2014 and once more at Golden Dawn, where a series of in-season runway shows will happen curated by Stephen Marr, and partnering with some of the sharpest labels in New Zealand: Karen Walker, Zambesi, Nom*D, Helen Cherry, Workshop and Kate Sylvester.

The six nights of in-season fashion shows will be happening August 17-23, and this year a very special eve will wrap up the week in true Marr Factory style in the form of a group show providing a platform for five of the country’s most exciting new fashion labels to present their collections. Eugenie, Harman Grubisa, Penny Sage, Glen Prentice and Georgia Alice make up the ‘MF Gatecrashers’ on Saturday 23rd August at in an R18 event that will be completely open to the public.

This year the shows will coincide with naming rights sponsor Viva’s launch of their brand new online shopping portal ‘ShopViva’, whilst guests will be well lubricated by Bombay Sapphire, Hallertau, Quartz Reef Wines and All Good Organics.

All Marr Factory shows are open to the public, with 100 tickets for each of the first five shows on sale now at www.iTicket.co.nz for $45 each.  The ‘MF Gatecrashers’ show on Saturday 23rd August is R18 and will be unticketed, with capacity filled on a first come, first served basis.