Beauty news: the arrival of M.A.C Viva Glam Miley Cyrus
At the end of last year the inimitable Ms. Miley Cyrus was unveiled
as the new spokesperson for M.A.C's
Viva Glam collection, and given the task of creating two lip products with the
brand from which 100 per cent of profits will go to the MAC AIDS Fund.
Previous Viva Glam spokesmodels have included Rihanna,
Nicki Minaj
and Lady Gaga, who have all put their own stamp on the brand's cult Lipglass
and Lipstick formulas. Cyrus has, true to form, transformed the two products
into sparkling pink - accompanied by a campaign with make-up by Lucia
Pieroni.
"Going #VIVAGLAM with @MACcosmetics. Look for my
lipstick in early 2015," Cyrus tweeted last year. "Every cent from
the sales of my #VIVAGLAM shade will go to @MACAIDSFund to help people affected
by HIV."
I was sent some samples to play with just before Christmas,
my opinions on which were strictly embargoes until this week… and my verdict?
Absolutely killer – another great Viva Glam collab and one that is guaranteed
to sell like wildfire and benefit people living with or effected by HIV in our
community. Both products are universally flattering and as impactful as you
want them to be as well, so will appeal to M.A.C and Miley fans everywhere.
Viva Glam Miley Cyrus Lipstick is a Hot Pink (Amplified) and
Viva Glam Miley Cyrus Lipglass is a Hot Pink With Sparkling Pearl Shimmer. Both
are available February 12, 2015 at all authorized M.A.C locations.
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