Beauty news: when Khloé met Libby - KHLOÉ KARDASHIAN ANNOUNCED AS SPOKESPERSON AND PARTNER OF DOSE & CO
When I first heard word of Dose & Co, a health and wellness supplement range by New Zealand-born, US-based naturopath and nutritionist, Libby Matthews, I was immediately intrigued. And after I tried some of their offering? Totally in love, and shamelessly recommending it to everyone I meet!
I first met Libby when she and her sister began the Julia & Libby brand, which became known around town for creating deliciously decadent recipes free of refined sugar, as well as often dairy free, gluten free and vegan. Libby herself has always been the ultimate picture of health and wellbeing, and clearly well qualified to do her own thing when the right time came about.
That ‘thing’ is the aforementioned Dose & Co, which is a range of clean, sustainable probiotic protein powders and bio-available collagen powders that have been designed with good health and great taste top of mind. Focused on improving health from the inside out, each product has been developed to improve gut health through nourishing, high quality ingredients free of fillers and artificial flavours – and the one I’ve been taking tastes pretty amazing too.
The range features two New Zealand ‘firsts’ – the first probiotic protein powder and first collagen creamer (specifically designed to be added to coffee). These are formulated using only clean ingredients that have been sustainably sourced (an absolute must when it comes to collagen supplements), and what they come in has been just as carefully thought out. Alongside spending a huge amount of time sourcing sustainable and clean ingredients that taste great, Libby took the upmost care when considering the packaging, which is fully biodegradable.
Fast forward to October, and the brand has just announced that Khloé Kardashian has joined the Dose team in a new role as global spokesperson and partner of the New Zealand-founded premium collagen blend range. What started as an e-commerce brand with just two products, this week expands into the US following a successful launch in Australia earlier this year. It’s HUGE news for Libby and her team, who have worked so hard and deserve every ounce of success that they have achieved so far. And with a Kardashian on board, that can only grow.
Dose & Co now boasts a hero range of seven premium collagen products, each designed to fit seamlessly into any daily routine; whether it's a scoop of protein in a post-workout smoothie or a delicious addition to a morning cup of coffee. Using twice as much collagen per serving as traditional competitors, Dose & Co boasts noticeable improvements in everything from skin, hair, and nails.
Today, collagen ris of the fastest-growing wellness categories globally and Khloé’s partnership with Dose & Co represents her vision to make the benefits of collagen more accessible. “Health and wellness is something I’m hugely passionate about, and I wanted to find a way I could help inform people about the benefits of collagen, without confusion or expensive prices,” says Khloé. “I was looking into brands and speaking to experts around the world when I discovered Dose & Co. Once I tried the brand I quickly saw how easily it fit into my overall routine and lifestyle. I was so impressed by the ingredients, the results, and the vision, I knew I wanted to get more involved.”
Libby gave birth to her first child around the same time that says Khloé gave birth to daughter True, “and we both found collagen to be hugely helpful in the stages of post-pregnancy,” says Khloé. “Libby and I bonded over this journey and I loved how she was on a mission to make premium collagen accessible to more young mothers like us.”
In addition to representing Dose & Co as the global face of the brand, Khloé is an actively involved partner, working closely with the team on product development, marketing initiatives, sustainability efforts and business strategy.
The Dose & Co website serves as both an e-commerce platform and a hub for beauty and wellness inspiration, and now also includes exclusive recipes from Khloé, along with collagen education and customer results.
For more info head to the aforementioned website, you’ll never look back!
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