Beauty news: meet the new Visible Brightening duo from Elizabeth Arden

Introduced to me over a beautiful dinner at one of my favourite Tāmaki Makaurau dining destinations, Origine last week, the latest offering from industry icons Elizabeth Arden is most definitely a beauty launch to get excited about.
Simply dubbed Visible Brightening Clearly Radiant Spot Correcting Capsules and Visible Brightening Clearly Radiant Bounce Cream, the freshly minted pair aims to “transform the way consumers approach skin brightening” with amplified potency and visible results. Efficacious alone but even more so as a dynamic duo, studies have seen a staggering 79% visible reduction in hyperpigmentation within 14 days when the two are used in concert - serious results for those looking to address uneven skin tone and amp up their glow!

The serum: Visible Brightening Clearly Radiant Spot Correcting Capsules
The name Elizabeth Arden is synonymous with ongoing beauty innovation, but particularly with its iconic capsules, which allow the perfect dose of skincare to be delivered each and every time. Recognised for 150 beauty awards over 30 years, the legendary brand reigns as the global leader in monodose technology, and the Visible Brightening Clearly Radiant Spot Correcting Capsules are the rule-breaking brand’s latest high performance, completely encapsulated formula.
A fast-acting serum designed to correct, visibly brighten and refine the skin, while tackling dark spots and post-acne marks, these little wonders are clinically proven to visibly diminish visible dark spots within just 14 days - a game-changer for those seeking a brighter and more radiant complexion. Each capsule is crafted with a potent blend of encapsulated Vitamin C—178 times stronger than traditional Vitamin C — and five skin brighteners. Enhanced with the brand’s Advanced MIX Technology™, which visibly targets the four key stages of skin pigmentation, this formula effectively addresses visible dark spots at their source.
Ceramides are also an early Arden hero, and these come with barrier-strengthening Phyto-Ceramides that strengthen the skin's protective barrier while the fast-absorbing serum goes to work on texture, tone, and relieves visible redness.

The cream: Visible Brightening Clearly Radiant Bounce Cream
Light, lush and most definitely luxe to the touch, the new Visible Brightening Clearly Radiant Bounce Cream was formulated to visibly brighten and smooth skin texture while providing a remarkable plumping effect with 24-hour hydration. Powered by 99% pure Niacinamide (one of skincare’s most buzzed about ingredients) and a blend of expert brightening key ingredients, this lightweight cream is absorbed rapidly and visibly reduces multiple types of dark spots, discolouration, and uneven skin tone.
The lightweight but efficacious cream comes with unique PigmentFix Technology that works to visibly target multiple types of dark spots and discolouration, while at 99% purity, the Niacinamide goes to work quickly on uneven skin tone and helps boost natural collagen.

"We are thrilled to unveil our new Visible Brightening Spot Correcting Capsules and Bounce Cream to the world. Dark spots, often caused by sun exposure, environmental aggressors or acne, are a very common skin concern, but very difficult to address,” said Carmen Coulter, Head of Marketing at Elizabeth Arden ANZ. “Our spot-correcting formulas have been meticulously crafted, leveraging our most innovative brightening ingredients and technologies, to deliver rapid results, and not only do they visibly diminish dark spots and post-acne marks, they also even skin texture, tone and restore the skin’s natural luminosity.”

In my element, at Origine with Elizabeth Arden

Both Visible Brightening Clearly Radiant Spot Correcting Capsules RRP$180 and Visible Brightening Clearly Radiant Bounce Cream RRP$140 will be available from 24th March at Elizabeth Arden counters nationwide, and are destined to add even more awards to the brand’s impressive collection. Find your nearest stockist here.